Hispanic Branding

On the other hand, the following are great examples of companies reaching out to these consumers by targeting to the cultural and language relevancy. With a good sense of humor, this commercial is an example of connecting with your market using language and  cultural...

Web Localization for the Latin Market

For example, Amazon has localized its websites for international markets in Europe, Canada and Japan and not only are they localized by language but by  desired marketing and product specification. Yet, when it comes to the Latin market, it does not have a localized...