Today we swear in a president that throughout his campaign has demonstrated extreme dislike for the Hispanic population(immigrants and US born Hispanics). His rhetoric on immigrants and emphasizing the border wall was enough to make you shudder.
Hispanic and minorities were supposed to be the core of the election and turned out not to be true. Although the census and studies state otherwise, will the results of the Hispanic vote on this election affect the marketing strategies? Will it be believed that it is such an influence as once thought.