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Author: Teresa Cuervo

Social Media

What are the Most Interesting & Innovative Social Media Efforts to Reach & Engage the U.S. Hispanic Market?

Posted on December 8, 2015 by Teresa Cuervo / 0 Comment

It has been well documented that Hispanics overall are highly engaged in social media. However, in which of the social media platforms do they engaged  in the m...

Hispanic Marketing

Where Will the Hispanic Market be in 15 Years?

Posted on November 30, 2015 by Teresa Cuervo / 0 Comment

Per Sage Business Researcher by 2060 the Hispanic population will increase 28 % up from 17% in 2014. With this statistic the new generation under the age of ...

Hispanic Marketing

What Percentage of US Hispanics Prefer to Read/Listen to/Watch Spanish Language Content?

Posted on November 25, 2015 by Teresa Cuervo / 0 Comment

According to the Center of Multicultural Science the answer is actually generational.Opposed to first generation Hispanics that prefer Spanish language televis...

Hispanic Marketing

Hispanic Marketing

Posted on February 14, 2014 by Teresa Cuervo / 0 Comment

Mobile Advertising

Mobile Advertising a Good Strategy for the Latin Market

Posted on July 27, 2012 by Teresa Cuervo / 0 Comment

In 2010 a  study done by the Pew Hispanic Research revealed then that  2/3  (63% ) were online and the rate increases to 85% when you are measuring the 18-29 ag...

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Recent Posts

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  • Language Access in Immigrant Communities during COVID-19 Pandemic
  • Language differences spark fear amid the coronavirus pandemic
  • Half of Americans listen to music in languages besides English
  • The  Disconnect Between Medical Interpreting Services and  LEP Patients During the Pandemic

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